7 key strategies for engaging multi-touchpoint experiences – webinar 17 Feb

15Feb10

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The Internet is an extremely powerful tool for researching and buying products. But people are using several sources of information before making purchase decisions – they may seek independent opinions or advice, they may speak to customer service agents and they may examine goods physically.

As a result, many enterprises have recognized the importance of providing excellent cross-channel experiences. In a recent survey of Forrester Research, 80% of customer experience decision makers said that improving cross-channel interactions was one of their key priorities in 2010.

I’ll be discussing this with one of my clients (CoreMedia) in their excellent webinar series this Wednesday. At this we’ll present seven key strategies for delivering excellent multi-touchpoint experiences that will engage consumers, build customer loyalty and ultimately drive greater revenue and profitability.

If you want to attend click here



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